The field has two different words for each of the letters "V" and "T" as used in "VT". Here Rob gives his answer as to his preferred use.

Telling stories has become a core vehicle for communicating our thoughts, ideas, clinical insights and that which we want people to know without "lecturing" people. It helps others know what we have gone through to get where we are and that we share many more things than we could ever communicate through "teaching".

Here Rob discusses both the joys and the challenges of running a practice which provides VT as part of the services for its patients and the community.

Here Rob talks about a paradigm shift away from what many call a "defect" model towards one of optimizing human performance.

Here Rob talks about the positive things that happened to him, his practice and his patients as a result of going down the path of becoming a behavioral optometrist.

Here Rob Lewis discusses his WHY behind the evolution of this new project.

Rob talks about the commitment he made in the beginning to incorporate and embrace the new protocols and how it benefitted him, his practice, his therapists and ultimately his patients.

Rob Lewis talks about why we created Reinventing Optometry and our philosophy on open sharing.